Lathrop, California is becoming a strategic hotspot for commercial real estate investment. This momentum is thanks in part to Lathrop retail incentives and the city’s proactive leadership. In the latest episode of Capital Rivers Connect: California Edition, Executive Vice President Matthew Tate sits down with Shelly Burcham, the City of Lathrop’s Economic Development Administrator. They explore how the city is attracting major tenants like Tesla and Sam’s Club while offering meaningful incentives for future development. This article highlights key takeaways for brokers, developers, and city partners interested in Lathrop’s long-term success.
Regional Thinking with Local Advantage
Shelly Burcham’s experience across the San Joaquin Valley gives Lathrop a competitive edge. Her philosophy centers on collaboration among neighboring cities, not competition. She explains that regional alignment with Stockton, Manteca, and Tracy draws national interest. Once attention is secured, Lathrop stands out through fast permitting, accessible leadership, and a reputation for business-friendly execution.
Burcham’s strong ties with developers and groups like Team California also increase the city’s visibility at trade shows and among national site selectors.
The Lathrop Retail Incentives Program
Lathrop’s retail incentive program is a key part of its growth plan. The city has committed $1 million to the initiative. It offers up to $250,000 in capital facility fee offsets per eligible business. This includes new construction and tenant improvements. Businesses with minimal buildout needs may qualify for business license offsets or other tailored support.
The goal is to attract service-focused tenants such as restaurants, banks, retailers, and entertainment venues. These additions improve the resident experience and strengthen the city’s tax base.
Anchor Tenants and Proof of Concept
Lathrop has shown its ability to attract and retain big-name companies. Tesla arrived in 2014, and the city has supported several expansions since. These include a Megapack production plant, a drivetrain remanufacturing center, and a regional energy hub. Tesla now occupies over 3 million square feet in Lathrop and employs more than 3,000 people.
Sam’s Club also announced it will open a new location in the city. This confirms Lathrop’s momentum as a growing retail hub. Burcham says these wins come from the city’s quick approvals and willingness to customize solutions for each operator.
Housing, Infrastructure, and Market Readiness
Lathrop’s housing boom boosts its retail market. River Islands, a 5,000-acre master-planned community, has fueled home construction and population growth. This surge in residents drives local demand. Lathrop appeals to Bay Area commuters looking for affordable options.
The city also offers excellent transportation access and visibility via I-5 and Highway 120. Lathrop’s staff includes many with private-sector experience. Their responsiveness supports efficient project delivery. The city knows that speed matters.
ICSC Strategy and Broker Collaboration
As Burcham prepares for her final ICSC appearance, she outlines how the city targets ideal retail partners. The team relies on storytelling, focused data, and scheduled meetings to make the most of the event. They also limit attendees to decision-makers to ensure efficient conversations.
Brokers and developers benefit from clear timelines, reliable incentives, and a market that continues to grow in value and visibility.
Listen to the full episode of Capital Rivers Connect to hear how Lathrop Retail Incentives are shaping the city’s commercial future.
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Photo Credit: City of Lathrop
