Capital Rivers Commercial

Press Release: Haedrich & Co. Merges with Capital Rivers Commercial

Haedrich & Co., Inc. Merges with Capital Rivers Commercial to Forge a New Leader in California’s Real Estate Market

[January 31, 2024] – Redding, California: Haedrich & Co., Inc. a cornerstone of Northern California’s commercial real estate scene since Bill Haedrich’s establishment in 1984 has officially joined Capital Rivers Commercial (CRC) of Sacramento, creating a larger firm with increased property exposure, access to more buyers/investors/developers, and further elevating our commercial & investment real estate services. This marks a significant chapter that promises to preserve Haedrich & Co.’s esteemed history and exceptional client service while embracing CRC’s innovative and collaborative approach that has positioned it as a growing leader in the commercial real estate sector.

Chris Haedrich of the newly formed Haedrich Group highlighted the strategic nature of the merger, stating, “Joining CRC allows us to elevate our services for our clients with a much larger support team while providing greater exposure for our listings beyond any other Northern California firm. We feel lucky we found a firm with the same values and focus on market expertise, always placing clients first, making us excited about the mutual benefits this partnership will bring.”

Greg Aguirre, CEO of Capital Rivers Commercial, echoed this sentiment: “This merger celebrates shared values and our commitment to elevate the services provided to our clients.  We have always been impressed with the Redding market and the strength of the community; we couldn’t be more proud that our first decision to expand started with the greater Redding, California MSA.”

Operating under the new banner of the Capital Rivers Commercial – Haedrich Group, Chris and Ryan Haedrich will continue to lead with a commitment to maintaining their long-standing tradition of market data supported analysis and client-first dedication. This commitment is now supported by the enhanced capabilities and broader range of services.

CRC, known for its collaborative team environment and notable work with clients at local, regional, and national levels across California, offers a wide range of services, including brokerage, property management, and development. This merger also brings CRC’s renowned customer-centric property management services to a wider audience in the greater Redding area, setting a new benchmark for excellence in the region.

For more details on the union and the expanded services now available, please contact:

Greg Aguirre
CEO, Capital Rivers Commercial
Phone: (916) 804-8046


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Here at Capital Rivers we are dedicated to our core values that help make your commercial real estate transactions, development projects and property management strategy more successful. We’ll approach your project with loyalty, forward thinking, hard work, and passion. Reach out to us if you have any commercial real estate questions.

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